The B2SMB Institute is a global hub of resources, events and peer-to-peer networking
for Business-to-Small-Business professionals who market, sell and develop product
for perhaps the most vital drivers of today’s economy – SMBs.

From Shared Challenges, An Ambitious Agenda

Launched at the inaugural B2SMB Summit in October 2017, the B2SMB Institute intends to help tens-of-thousands of B2SMB Professionals successfully reach, engage, sell and keep millions of Small Business customers.  

Our rapidly growing community is our foundation: from B2SMB Marketers and Brand Managers to Product Developers and Sales Leaders and Investors.  The B2SMB Institute provides a dynamic, year-round setting to find, meet and network with B2SMB decision-makers, all who share common needs, challenges, and goals.

A Range of Membership Options & Benefits

B2SMB Institute Member resources will arm you with the market-leading insights, skills & resources you need to succeed in today’s $500 billion Small Business marketplace.  Choose a Membership or Sponsorship that suits you, your brand and your needs:

• Annual Memberships (for Brands Selling Directly to SMBs)
  • Enterprise-level Membership
  • Business-level Membership
  • Individual Membership
• Event Sponsorships (for B2SMB Solutions Vendors Selling to B2SMB Brands) – requires Institute Membership)
• Member-Resource Sponsorships – requires Institute Membership
• Event Exhibitorships
• To learn more about these options, click here. 

The Biggest & Best B2SMB Events, Year Round

With thousands of brands selling to Small Business, there are now tens-of-thousands of B2SMB Pros facing similar challenges and opportunities, who are hungry for great advice, great innovation and great networking.  Our events are designed to frequently bring together B2SMB Leadership Peers, Partners & Prospects from around the world, including:

• B2SMB Institute Leadership Forum – May 12-13, 2020, Napa
• B2SMB Institute Innovation Showcases – EAST & WEST – July 21, 2020, Boston & July 23, 2020, San Francisco
• B2SMB Institute Best2SMB Conference – October 22-23, 2020, Chicago
• B2SMB Institute Playbooks Livecasts – please join our mailing list for announcements of upcoming webinars

24-7 Peer-to-Peer Networking

In addition to the many events that bring B2SMB Institute Members together, we both provide and promote a variety of means for peer and partner exchanges.  Whether it’s connecting one-on-one, or brand-to-brand, our hub draws together B2SMB pros to discuss what works – and what doesn’t – in the very challenging B2SMB marketplace, including:  

• Top-to-Top B2SMB Institute Leaders’ League (invitation only)
• B2SMB Institute Councils representing Industry Segments & Specializations
• B2SMB Institute LinkedIn Group (application required)
• B2SMB Institute Twitter Group

Uniquely Focused B2SMB News, Insights, Advice & More

The Institute’s domain expertise in the $500Bil B2SMB Marketspace is unparalleled. Our Daily News Brief provides current news, trends and strategies in Business-to-Small-Business, with special emphasis on the most current Marketing, Sales and Product/Service information that our Members can make actionable immediately.  Often sourced from the best and brightest thought-leaders in our marketplace (many of whom are B2SMBI Members), our content is strictly aligned to the challenges we know B2SMB Pros face – from finding and winning SMB customers, to keeping and growing them, and includes:

•  
• The B2SMB Institute Daily News Brief – subscribe here!  
• The B2SMB Institute Blog Site & Archive
• The B2SMB Institute SMB 3000 Directories, including:
• The SMB FIN 1000 Directory (available 2/1/20)
• The SMB G2M (Go-to-Market) 1000 Directory (available 3/1/20)
• The SMB OPS 1000 Directory (available 4/1/20)

Join the B2SMB Institute Now

Your job is not getting any easier, so join thousands of your B2SMB peers who count on the Institute for critical information, actionable insights, and the skills needed to succeed with 28 Million Small Business.

To apply for Membership in the B2SMB Institute, click here.