ActiveCampaign, which has built what it describes as a “customer experience automation” platform — providing a way not just to run digital campaigns but to follow up aspects of them automatically to make sales and marketing work more efficiently — has closed a $240 million round of funding.

Read more here: https://techcrunch.com/2021/04/21/activecampaign-raises-240m-at-a-3b-valuation-as-marketing-and-sales-automation-come-into-focus-for-smbs/