
At least 80% of B2B buyers expect a buying experience like that of a B2C customer, proving the importance of 1:1 experiences for all types of businesses. That’s why ActiveCampaign has released new product functionality in time for the new year. This includes a new email designer, built to prioritize easy-to-use features and reliable formatting to improve the customer, and user, experience. The waitlist is now open for customers to sign up for Early Access before it is released broadly next year.
Read more here: https://finance.yahoo.com/news/activecampaign-sets-b2b-customers-successful-140000105.html