The 2020 B2B Marketing Mix Report shows that this year, B2B companies will spend more than 50% of their marketing budget on digital marketing and website development. With so many companies making considerable investments into digital, it’s more important than ever to monitor and optimize your online efforts to ensure you’re staying competitive and getting the most value out of every dollar you spend.
Read more here: https://marketinginsidergroup.com/marketing-strategy/how-b2b-companies-maximize-digital-marketing-with-routine-audits/
The B2SMB Institute champions Small-Business-centric thinking and practice that insures those who develop and deliver products & services to SMBs are successful. By focusing on what reaches, engages, wins, keeps and grows SMB customers, the Institute addresses the challenges our Members confront on a daily basis.
Our rapidly growing community is our foundation: from C-Suite to front lines, our Members include B2SMB Marketers, Brand Managers, Product Developers, Sales Leaders and Investors. The B2SMB Institute is a dynamic, year-round setting to find, meet and network with B2SMB decision-makers, all who share common needs, challenges, and goals.
