Limited budgets have traditionally left small businesses at a disadvantage when looking to market themselves, but affordable artificial intelligence tools are coming to the market. These tools are opening up new doors to advanced targeting and optimization that previously were reserved for larger organizations. (Entrepreneur)
According to a new report, 2018 was a record year for buying and selling a small business. The numbers for 2018 are the culmination of a three-year record run with a total of 10,312 businesses reported sold for the year. This was a 4% increase from 2017. (BizBuySell)
Fake reviews are a long term AND growing problem at Google, writes Mike Blumenthal. The unfortunate reality is that Google helped create this illegal market place and benefits from it economically. (Blumenthals)
Mark Zuckerberg, Facebook’s chief executive, plans to integrate the social network’s messaging services — WhatsApp, Instagram and Facebook Messenger. This could mean changes for the ways that small businesses use the platforms for marketing. (New York Times)
There’s seemingly no stopping Amazon in its continued domination of retail. What’s a small retailer to do?If you can’t beat ‘em, join ‘em — or copy ‘em — says a new report from BigCommerce. (SmallBizTrends)
“Voice assistants like Siri and Alexa are becoming the preferred search tool for consumers. In response to that, businesses will need to start adopting strategies to prepare for this shift in voice technology reliance,” writes Chatmeter’s Collin Holmes. (LSA Insider)