David McGuire previews his Ignite 2020 session, revealing that 68% of B2B marketers are not proud of their content.
Read more here: https://www.b2bmarketing.net/en-gb/resources/blog/most-b2b-marketers-dont-their-own-content-heres-why-matters
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The B2SMB Institute champions Small-Business-centric thinking and practice that insures those who develop and deliver products & services to SMBs are successful. By focusing on what reaches, engages, wins, keeps and grows SMB customers, the Institute addresses the challenges our Members confront on a daily basis.
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