TEMPE, Ariz.–(BUSINESS WIRE)–In today’s business ecosystem, staying ahead of the technology curve is imperative to competing in the marketplace – but it’s an area where small and midmarket businesses (SMBs) are struggling, according to the inaugural Insight 2020 Technology Report: IT Trends for Midmarket and Small Business, a survey of more than 400 IT professionals at independent and emerging businesses based in North America conducted by Insight Enterprises, Inc. (NASDAQ: NSIT). Chief among these challenges is keeping up with an increasingly dispersed workforce without sacrificing outcomes or security, transforming IT as the business grows, effectively migrating to the cloud, and struggling with outsourcing overload as requirements grow.
Read more here: https://www.businesswire.com/news/home/20191205005283/en/Small-Midmarket-Businesses-Recognize-Importance-Digital-Transformation
The B2SMB Institute champions Small-Business-centric thinking and practice that insures those who develop and deliver products & services to SMBs are successful. By focusing on what reaches, engages, wins, keeps and grows SMB customers, the Institute addresses the challenges our Members confront on a daily basis.
Our rapidly growing community is our foundation: from C-Suite to front lines, our Members include B2SMB Marketers, Brand Managers, Product Developers, Sales Leaders and Investors. The B2SMB Institute is a dynamic, year-round setting to find, meet and network with B2SMB decision-makers, all who share common needs, challenges, and goals.
